Wednesday, February 18, 2009

More on Dora for Post-Preschoolers

A few months ago I posted a note about the folks at Viacom/Paramount/Nickelodeon thinking about updating Dora the Explorer's image to market to older girls, a huge market. Though there are no visuals yet--the style guide hasn't been released--today KidScreen alerted us about developments for the tween Dora. I told Loretta about it after preschool and she was incredibly excited. She hasn't really watched Dora for over a year and I think this would give her reason to get back into it. I'm glad to hear the Spanish curriculum will remain, presumably with a slight increase to account for the older kids' improved abilities. Here's the story, by Emily Claire Afan.

No comments: